Consumption of tap water has dropped by more than 11% since 2015. Convenience is the primary reason for those who still drink tap water. The number of people who mistakenly think tap water is more expensive than still has increased in that time. 66% of people have chosen to use less water in the last three years. More people in less deprived areas have chosen to try and save money on water than people in the most deprived areas.

Key Takeaways:

• Tap water is most likely to be consumed at home, as was the case in the 2015
• the proportion of respondents who said they usually drink tap water at home has dropped by around 11 per cent since 2015
• The proportion who believe that tap water is cheaper and better value than still bottled water has plummeted by 22 per cent since 2015.

“”The proportion who believe that tap water is cheaper and better value than still bottled water has plummeted by 22 per cent since 2015. This is despite the fact two litres of tap water is 270 times cheaper than a two- litre premium branded bottle of water.””

https://wwtonline.co.uk/news/tap-water-consumption-drops