As a younger to middle aged American, I remember and still see recycling programs being enforced, especially when it comes to plastic bottles and reusable options. On June 11th, 2019 Megan Rowling reports that one of the world’s largest contributors to this type of waste has unveiled their new plan to start doing their part by cutting plastic waste. She provides a few statistics on current plastic usage and where profits from this program will be distributed.

Key Takeaways:

• The initiative is called 3R and it is an acronym for reduce, recover, and recycle. The initiative helps to set goals for companies in order to reduce plastic waste.
• The aim of the companies involved in the project is to set up mechanisms whereby collection and recycling of plastic waste could be rewarded.
• These days consumers are increasingly aware of the damaging impact that plastic makes on the environment so companies try to make their environmental records look good.

“The world’s biggest yoghurt maker Danone and food packaging giant Tetra Pak are among companies leading a global scheme to reduce plastic waste, launched on Tuesday, as public concern rises over the environmental damage caused by rubbish.”

Read more: https://uk.reuters.com/article/global-environment-plastic/bottled-water-giants-back-new-global-plan-to-cut-plastic-waste-idUKL8N23I3ZR